For SaaS resellers

Add voice AI to the bundle you already sell.

You've built a book of business reselling software. Voice AI is the highest-pull product to join the bundle in years — and Benny is the only way to sell it wearing your brand instead of someone else's.

the problem

The problem with thin reseller margins

Referral fees are shrinking

Most SaaS programs pay one-time bounties or single-digit rev share. You carry the relationship; they keep the ARR.

The logo isn't yours

Selling other people's brands makes you replaceable. The vendor can go direct the day your agreement lapses.

Clients ask for AI you can't source

Every SMB wants an answer to 'what's our AI play?' — and there's no white-label voice product on your line card.

the fit

Why resellers launch with Benny

No engineering lift, no new vendor logos in front of your customers — just a new line of recurring revenue.

Real wholesale economics

Not a referral fee: $79/account wholesale, your retail on top. You own the price, the invoice, and the margin.

Your line card, your brand

The portal, the emails, and the receptionist all carry your name. Clients renew with you, not a vendor.

Complements the stack you sell

Native hooks into the CRMs, calendars, and commerce platforms already in your bundle make the attach conversation easy.

Fast to pilot

Spin up a demo agent for a prospect in minutes — the fastest proof-of-value on your line card.

What the math looks like

A reseller attaching 60 receptionist accounts at $189 retail books roughly $6,600/month of gross account margin — ARR that belongs to your brand.

Wholesale is $79/month per customer account with 500 minutes included ($0.30/min after), plus the $299/month platform subscription. Retail pricing is yours.

Full pricing breakdown
who you can serve

Built for the businesses already calling you.

The receptionist answers, books, and follows up for the local and multi-location businesses in your book today.

Now accepting Q3 partners

Stop reselling other people's products. Build your own.

Apply now. Most partners are reviewed and live on their own domain within a week. $299/mo platform access. Each $79/month wholesale customer account includes 500 minutes; additional minutes are $0.30/min.